These are the tools Kristina uses in her own business and recommends to her clients. Not every tool is right for every business, but when a tool comes up in a conversation with Kristina, this is where she sends you to learn more and get started.
Every link on this page is an affiliate link. That means if you sign up through one of these links, Kristina may receive a small commission at no additional cost to you. She only recommends tools she actually uses and believes in.
Software and Tools Kristina Recommends
Website. Messaging. Google Business Profile. First impression. This is where everything starts.
LeadPages A straightforward tool for building landing pages, websites, and pop-ups that are designed to convert visitors into leads and clients. Try LeadPages
Google Workspace The backbone of a well run business. Email, documents, storage, and calendars all in one place and easy to share with your team. Try Google Workspace
Popl Digital business cards that make it easy to share your contact information instantly. A simple but effective tool for networking and first impressions. Try Popl
Podpage The simplest way to build a professional podcast website that updates automatically every time you release a new episode. Try Podpage
Foundation
Visibility and Marketing
Content. Social media. SEO. Video. This is how the right people find you.
So In Social Suite An all-in-one social media management and scheduling tool that supports multiple platforms and keeps your content consistent without the chaos. Try So In Social Suite
Constant Contact A reliable and easy to use email marketing platform for staying connected with your audience through newsletters, automations, and list management. Try Constant Contact
Canva The go-to tool for creating graphics, social posts, presentations, and visual content without needing a design background. Try Canva
Descript Edit video and audio by editing the text. A powerful and surprisingly simple tool for creating polished content without spending hours in a traditional editor. Try Descript
BigVU A teleprompter app that makes recording videos easier and more natural. Great for business owners who want to show up on camera without losing their train of thought. Try BigVU
Riverside The go-to tool for recording podcasts and high quality remote video interviews. Clean audio and video even when your guests are not in the same room. Try Riverside
Munch Repurposes long form video content into short ready to post clips automatically. A real time saver for getting more out of every video you create. Try Munch
Digifeel Another strong option for repurposing long videos into short social clips quickly and efficiently. Try Digifeel
Dubb A video communication tool that makes it easy to send personalized video messages, track engagement, and add a human touch to your marketing and client communication. Try Dubb
ManyChat A chatbot and automation tool for connecting with your audience and generating leads through Instagram, Facebook, and more. Try ManyChat
InstaBio One link for all your links. Perfect for social media bios where you want to send people to multiple places without overwhelming them. Try InstaBio
CastMagic Turns your podcast or video audio into ready to use content for blogs, social posts, and emails. A huge time saver for repurposing content you are already creating. Try CastMagic
Systems and Automation
CRM. Follow up. Automations. AI tools. This is how your business keeps running.
Go HighLevel A powerful all-in-one marketing and CRM platform for capturing leads, managing clients, and automating follow-ups. A strong choice for service based businesses ready to get serious about their systems. Try Go HighLevel
HoneyBook A straightforward client management tool for handling projects, invoices, contracts, and communication all in one place. Great for service providers and solopreneurs. Try HoneyBook
Monday.com A flexible project management platform that makes it easy to organize tasks, track progress, and keep your team or your own workflow on track. Try Monday.com
Housecall Pro All-in-one software built specifically for home service businesses. Scheduling, dispatching, payments, and customer communication in one platform. Try Housecall Pro
Boomerang for Gmail A simple but powerful email productivity tool that lets you schedule messages, set follow-up reminders, and keep your inbox under control. Try Boomerang for Gmail
Jasper AI An AI content creation tool for writing blog posts, emails, and marketing copy faster. Works best when paired with a solid brand voice foundation. Try Jasper AI
ElevenLabs High quality AI voice generation for audio content, narrations, and multilingual needs. A useful tool for businesses creating audio content at scale. Try ElevenLabs
Beautiful.ai An AI powered presentation tool that helps you create professional looking slides quickly without needing a graphic designer. Try Beautiful.ai
Kajabi An all-in-one platform for creating, marketing, and selling digital products, online courses, and memberships. A strong choice for service providers and educators looking to add digital offerings. Try Kajabi
Zenler A comprehensive platform for building and selling online courses and digital products. Another solid option for businesses looking to create educational content. Try Zenler
Kululu A simple way to add referral and affiliate programs to your website so you can grow through word of mouth and reward your biggest supporters. Try Kululu
Kristina's Amazon Storefront
Want to know exactly what Kristina uses for recording, content creation, and running her business day to day? Her Amazon Storefront has all of her favorite gear, from microphones and tripods to lighting and workspace tools.
Every business is different. The right tools depend on where you are, what you need, and how you work. Kristina helps business owners cut through the noise, figure out which tools actually make sense for their specific situation, and get them set up the right way.
Not Sure Which Tools Are Right for Your Business?
It starts with a free fifteen minute call.