Meet
Kristina Stubblefield
I am a business strategist, tech educator, speaker, and podcast host. I have spent over 20 years working with service-based businesses, and I still love every minute of it.
What you should know before we talk
I am going to be honest with you. Always. If something in your business is not working, I am going to tell you. If you are about to spend money on something that is not going to move the needle, I am going to tell you that too. I do not create work just to bill people. I do not recommend services that are not needed. My job is to help you figure out what your business actually needs and then help you make it happen, in whatever way makes sense for you.
I have been in the trenches. I started in IT before most people knew what a website was. I spent seven years as a wedding vendor, wearing all the same hats my clients wear today. I have worked with businesses across industries including home services, trades, real estate, healthcare, events, and beyond. I have seen what works, what does not, and what makes the biggest difference for real businesses in the real world.
I co-own So In Media Group, full service, alongside my husband Josh. I host the Behind the Strategy podcast every week. And I speak at conferences, workshops, and events across the country.
But more than any of that, I genuinely love helping people. It is why I do this work. And it is what you will feel from our very first conversation.
What People Say About Working with Kristina
“She’s dynamic, she’s energetic, she’s wickedly smart, and she has an uncanny ability to make very complicated things very simple. I’ve worked with Kristina since 2003 and have grown my business immensely because of her.”
— Client of 20+ years
“Kristina makes you feel seen and taken care of. I don’t know what we would do without her.”
— Client of 10+ years
“She takes complex issues and makes them relatable. She breaks things down in ways that make you feel like you can actually do it.”
— Client of 15+ years
If you are ready to talk, let's do it.
Not quite ready? That is okay.
Follow along on the Behind the Strategy podcast or connect with me on social media. I show up consistently, and you will get a real sense of how I think and work.
Book a free 15 minute call